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14 Pride Makeup Ideas Using Products That Support the LGBTQ+ Community
Screenshotting all of these, tyvm.
Pride Month is here, and so are the rainbow-filled parades, parties, and protests you've been looking forward to since *checks calendar* last June! But with a recording-breaking 540 anti-LGBTQ+ bills making their way through state legislatures, it's as important as ever to show up and show out at this year's festivities. Our Pride outfits, Pride nails and Pride makeup ideas are about more than just rainbows and glitter; they're a representation of the pride we have in our queer identities and allyship.
That's why in 2023, we'll be beating our mugs using makeup products from LGBTQ+ beauty brands and beauty industry allies putting their money where their mouths are with major donations to LGBTQ+ organizations like The Trevor Project. Whether it's tri-colored eyeliner representing the trans community, sparkly eyeshadow showing off your bisexuality or rainbow face gems celebrating your allyship, there's something special in knowing your Pride makeup look was created using products that truly uplift and protect the queer community.
From Patrick Starrr's five-minute Pride flag eyeshadow to NikkieTutorial's rainbow eyebrows, we've social media stalked the Internet's most talented LGBTQ+ makeup artist for Pride-worthy looks. As intricate as they look, these Pride makeup tutorials are surprisingly easy to recreate for an upcoming Pride celebration. No matter your budget or skill level, you'll look absolutely gag-worthy by the time you're done!
Check out Firstfinds to shop more of the Internet's favorite makeup products and Pride Month beauty collections.
Easy Pride Flag Eyeshadow
Don't be intimidated by Pride makeup looks with multiple colors. All you'll need to recreate Patrick Starrr's rainbow eyeliner is a brightly-colored eyeshadow palette, some tissue paper (mmhmm) and a bit of confidence. Start with a base of eyeshadow primer or concealer, and keep a handful of Q-tips nearby to clean up the edges and catch any loose shadow that falls on your cheeks.
Rainbow Brows
Five years later and makeup artists are still crediting this NikkieTutorials video for teaching them how to nail these bold rainbow brows. Paired with a full mug or perhaps just a swipe of mascara, it's the perfect Pride makeup idea for a parade or party.
Haus Labs by Lady Gaga Hy-Power Eye, Cheek & Lip Pigment Paint
With matte and shimmer shades in every color of the rainbow, these multi-use pigment paints will help you master all the Pride makeup ideas on your FYP. And FYI, a dollar from every Haus Labs purchase is donated to Lady Gaga (and her mom!!)'s Born This Way Foundation.
Rainbow Blush
Everyone, and I mean everyone, online is obsessed with under-eyeshadow, thanks to SZA's go-to makeup gal @naezrahlooks. With the right eyeshadow shades, her signature multi-colored blush can easily be adapted for a Pride makeup look. Prime with a white base to make the colors really pop, especially on darker skin tones.
KimChi Chic Beauty Twenty-Five Palette: Send Me Sprinkles
KimChi Chic Beauty Twenty-Five Palette: Send Me Sprinkles
Who better to create a rainbow eyeshadow palette than a drag queen? Reviewers rave that Kim Chi's eyeshadows are "easy to apply and long-lasting" with buildable coverage that accommodates all kinds of Pride makeup ideas.
Pride Parade-Ready Face Paint
Want to stand out from the sea of face gems and body glitter? This bold swipe will take your Pride makeup look to a whole new level with a broad paintbrush and a few cream eyeshadows. Halsey's versatile about-face Fluid Eye Paints are a Cosmo fave.
M∙A∙C Viva Glam X Keith Haring Lipstick
Upgrade your lipstick game this Pride Month with blue or yellow lipstick from M∙A∙C's limited-edition Keith Haring collab. 100% of the selling price is donated to the M·A·C VIVA GLAM Fund, which helps fund local organizations supporting women and girls, the LGBTQIA+ community and people living with or affected by HIV/AIDS.
Morphe Made With Pride Face & Body Gems
100% of net proceeds (with a minimum donation of US $50,000) from these Pride parade-ready face gems will be donated to The Trevor Project, which helps provide crisis intervention and suicide prevention services to LGBTQ+ youth. Might we suggest stocking up on multiple sets before they sell out for good?
Eye Decals
If you're someone who sports Euphoria-style eye gems on an everyday basis, step up your Pride party makeup with face decals. Use eyelash glue and tweezers to apply all the stars, hearts or rainbows you please!
NYX Epic Wear Waterproof Eyeliner Stick
Through its Proud Allies for All program, NYX Cosmetics donates over $500,000 annually to organizations like the Los Angeles LGBT Center. These pigmented eyeliner pencils are an excellent choice for creating graphic liner looks inspired by different Pride flags, whether it's wavy lines, dots, dramatic wings or full-on flames.
Trans Flag Eyeshadow
Now more than ever, it's essential we come together this Pride Month to support the trans community. Not only is this pink and blue eyeshadow look stunning, it sends an important message to the growing number of states attempting to ban gender-affirming care for trans youth.
Watercolor Eye Makeup
The beauty of @jakobejay's watercolor eye makeup is that it's damn near impossible to get wrong. Commit to the process, and a few minutes later, you'll have a Pride makeup look that leaves everyone's jaws on the floor.
Danessa Myricks Beauty Bi-Pride Infinite Chrome Flakes Multichrome Gel for Eyes & Face
Danessa Myricks Beauty Bi-Pride Infinite Chrome Flakes Multichrome Gel for Eyes & Face
You don't need any makeup experience to apply Danessa Myricks' lightweight chrome flakes gel like a pro. This limited-edition Bi-Pride shade becomes a kaleidoscope of blue, purple and pink with zero blending required.
KISS Limited-Edition Rainbow Pride Lashes
To celebrate Pride Month, KISS dropped a line of limited-edition false lashes for quick and easy Pride makeup ideas with maximum impact. This year, the brand is donating $50,000 to The Trevor Project, the world’s largest suicide prevention and mental health organization for LGBTQ+ youth.
Sarah Maberry is a Firstfinds Commerce Writer at Hearst Magazines, covering trending products in fashion, beauty, lifestyle and beyond. She’s obsessed with being the first to wear, try, watch and buy what’s going viral.
Valeriya Chupinina is a freelance beauty and wellness writer exploring the multifaceted connection between the aesthetic and internal. You can find her work in outlets like Coveteur, HYPEBAE, and NBGA. In addition to her editorial work, she consults on social media strategies for brands. You can keep up with her on Instagram @valeriyaliyevna.
Brooke Shunatona is a contributing writer for Cosmopolitan.com.
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